Huron Introduces New Brand Strategy to Highlight Firm’s Identity and Evolution
Firm unveils new logo and refreshed website
“Huron’s new brand strategy captures our commitment to achieve
meaningful change in partnership with clients,” said
The new logo includes a brand mark that is called the “Huron link.” It represents Huron’s culture of partnership and collaboration, and connotes the entrepreneurial spirit that exists across Huron’s business.
“The new brand identity captures who we are and how we serve clients today and provides a platform for our continued evolution,” Roth said. “The brand strategy supports Huron’s future growth plans – including developing and acquiring new offerings to align with clients’ changing needs and continuing to deepen Huron’s industry expertise and client relationships.”
The refreshed Huron website reflects the firm’s more dynamic and unified brand and will help the market and clients connect with the firm’s products, services and industry perspective. Huron’s updated website provides a cleaner, more modern design and improved navigation to enhance the overall experience for clients, business partners, job seekers and others.
Huron will continue to transform its website by adding end-to-end content that will continuously adapt to user needs and market trends. New features will include improved functionality for accessing Huron thought leadership, additional solution portals and more intelligent search capabilities.
Huron is a global professional services firm committed to achieving sustainable results in partnership with its clients. The company brings depth of expertise in strategy, technology, operations, advisory services and analytics to drive lasting and measurable results in the healthcare, higher education, life sciences and commercial sectors. Through focus, passion and collaboration, Huron provides guidance to support organizations as they contend with the change transforming their industries and businesses. Learn more at www.huronconsultinggroup.com.
Statements in this press release that are not historical in nature,
including those concerning the Company’s current expectations about its
future requirements and needs, are “forward-looking” statements as
defined in Section 21E of the Securities Exchange Act of 1934, as
amended, and the Private Securities Litigation Reform Act of 1995.
Forward-looking statements are identified by words such as “may,”
“should,” “expects,” “provides,” “anticipates,” “assumes,” “can,”
“will,” “meets,” “could,” “likely,” “intends,” “might,” “predicts,”
“seeks,” “would,” “believes,” “estimates,” “plans,” “continues,” or
“outlook” or similar expressions. These forward-looking statements
reflect our current expectations about our future requirements and
needs, results, levels of activity, performance, or achievements. Some
of the factors that could cause actual results to differ materially from
the forward-looking statements contained herein include, without
limitation: failure to achieve expected utilization rates, billing rates
and the number of revenue-generating professionals; inability to expand
or adjust our service offerings in response to market demands; our
dependence on renewal of client-based services; dependence on new
business and retention of current clients and qualified personnel;
failure to maintain third-party provider relationships and strategic
alliances; inability to license technology to and from third parties;
the impairment of goodwill; various factors related to income and other
taxes; difficulties in successfully integrating the businesses we
acquire and achieving expected benefits from such acquisitions; risks
relating to privacy, information security, and related laws and
standards; and a general downturn in market conditions. These
forward-looking statements involve known and unknown risks,
uncertainties and other factors, including, among others, those
described under “Item 1A. Risk Factors” in our Annual Report on Form
10-K for the year ended
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